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ZERZAN, John. "Against Technology"
A talk by John Zerzan April 23, 1997

"Technology claims that it extends the senses; but this extension, it seems, ends up blunting and atrophying the senses, instead of what this promise claims"

Article published on 19 July 2005
last modification on 27 April 2015

by r-c.
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A humanities symposium called "Discourse@Networks 200" was held at Stanford University over the course of several months in 1997. The following talk on April 23 represents the only dissent to the prevailing high-tech orientation/appreciation.

Thanks for coming. I’ll be your Luddite this afternoon. The token Luddite, so it falls on me to uphold this unpopular or controversial banner. The emphasis will be on breadth rather than depth, and in rather reified terms, owing to time considerations. But I hope it won’t disable whatever cogency there might be to these somewhat general remarks.

It seems to me we’re in a barren, impoverished, technicized place and that these characteristics are interrelated. Technology claims that it extends the senses; but this extension, it seems, ends up blunting and atrophying the senses, instead of what this promise claims. Technology today is offering solutions to everything in every sphere. You can hardly think of one for which it doesn’t come up with the answer. But it would like us to forget that in virtually every case, it has created the problem in the first place that it comes round to say that it will transcend. Just a little more technology. That’s what it always says. And I think we see the results ever more clearly today. The computer cornucopia, as everything becomes wired into the computer throughout society, offers variety, the riches of complete access, and yet, as Frederick Jameson said, we live in a society that is the most standardized in history. Let’s look at it as a "means and ends" proposition, as in, means and ends must be equally valid. Technology claims to be neutral, merely a tool, its value or meaning completely dependent on how it is used. In this way it hides its ends by cloaking its means. If there is no way to understand what it is in terms of an essence, inner logic, historical embeddedness or other dimension, then what we call technology escapes judgment. We generally recognize the ethical precept that you can’t achieve valid or good ends with deficient or invalid means, but how do we gauge that unless we look at the means? If it’s something we’re not supposed to think about in terms of its essential being, its foundations, it’s impossible. I mean, you can repeat any kind of cliche. This is that kind of thing that one hopes is not a cliche because the means and ends thesis is a moral value that I think does have validity.

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